Harpoon Rec. League to be Distributed in Sweden
BOSTON, Massachusetts – Harpoon Brewery is thrilled to announce that its Rec League Hazy Pale Ale will now be widely available in Sweden.
The Boston- and Vermont-based brewery won the coveted tender for system-wide availability with Systembolaget and will join Big League in Systembolaget. Rec League features a tropical blend of hops and activity-minded ingredients like buckwheat kasha, chia seed, and sea salt, giving the pale ale a tremendous amount of juicy hop character and a surprisingly refreshing finish.
Jon Schwartz, VP Business Development at Mass. Bay Brewing Company: “We are thrilled to partner with Crafted Exports and Galatea to bring Rec League to Sweden. It is a hop-forward and flavorful, yet light and refreshing pale ale that we call the ultimate cool-down companion. It is the perfect beer for so many occasions and we are excited to introduce it to a whole new audience of Craft beer lovers.”
Qurban Walia, Co-President of Crafted Exports, comments: “We can’t wait to be able to drink Rec League in Sweden! Harpoon has been one of our most passionate breweries, so it is great to able to see them growing and succeeding in one of our favorite countries. Skål!”
Commenting on the release, Andrew Reed, Brand Manager at Galatea and Craftbeer.se, said: “It has been an amazing year for Harpoon in Sweden! We are very proud that Rec League will be joining Big League in Systembolaget.”Continue Reading